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Mark Coopersmith

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Are you seeking to drive positive, entrepreneurial change and innovation in your organization?  Mark Coopersmith provides leaders and teams with insights, inspiration, and know-how to drive innovation and growth in organizations ranging from startups to global enterprises to government, to launch new businesses and initiatives, and to reimagine how things get done. His mission: help you challenge the status quo and drive change to your advantage!

 

As a Fortune 500 global executive and Silicon Valley entrepreneur, Mark has spent three decades launching, building, and fixing high-growth organizations ranging from raw startups (his e-commerce and payments startup WebOrder is now owned by Google) to launching new divisions of multinational corporations such as Sony, to reinvigorating existing businesses, all while leading teams from 2 to 2,000.

 

For the past 20 years, Mark has also been a groundbreaking professor at UC Berkeley where he teaches entrepreneurship and innovation to students and executives from around the world. More than 100 new ventures have been launched in his courses and programs. 

 

Mark combines his high-energy, humorous, and engaging speaking style with a passion for entrepreneurship and innovation, incorporating real-world successes and failures, original insights and frameworks such as the 7 Stage Failure Value Cycle from his book, and practical tools to inspire and focus leaders and teams and help them attain the positive outcomes they seek.  

Speaking Topics

The Toolset, Skillset And Mindset Of Great Entrepreneurs (How We Teach And Practice Entrepreneurship In Silicon Valley)

More world-changing startups are launched in Silicon Valley and the San Francisco Bay Area than anywhere else. This region is the acknowledged global epicenter of entrepreneurship and innovation. What is it about Silicon Valley entrepreneurs and innovators – and other great entrepreneurs around the world – that sets them apart?

In this interactive and entertaining talk, I explain and demystify entrepreneurship in general, and especially what successful entrepreneurs do, how they do it, and how they think. I reiterate the imperative for innovation in a time of rapid change, volatility, and global competition. 

We explore a typical startup life cycle, including concepts such as the “valley of death” and “crossing the chasm.” 

Unlocking Innovation And Growth In The Enterprise: Three Keys To Successful Corporate Entrepreneurship

Is it possible to operate nimbly and entrepreneurially to pursue new business opportunities, and drive innovation and growth, inside complex large enterprises?
The answer is a resounding “yes!” In this talk I share high level frameworks (my “Three Pillars” addressing strategy, stakeholders and execution) along with practical tools and examples to help you accomplish your objectives.

Building on my personal experiences as a startup CEO (Google owns an e-commerce platform I led), Fortune 500 executive and corporate entrepreneur (EVP and division founder at Sony), along with 15 years teaching entrepreneurship at UC Berkeley and around the world, I share frameworks, strategies and tactics to act and succeed entrepreneurially inside a large organization. I also introduce a number of specific tools and activities to help improve your odds of entrepreneurial success, fast growth, and value creation.

The Other “F” Word – Putting Failure To Work

Even in Silicon Valley, many more startups and innovations fail than succeed.


None of us like to fail. But a select few of us have cracked the code, creating a more productive relationship with the other “F” word. Join this exclusive group of successful “failure-savvy” leaders.


The San Francisco Bay Area and Silicon Valley are the global epicenter of entrepreneurship, innovation. Billion-dollar startups bloom, and entire industries are disrupted. Yet, even in Silicon Valley, many more startups and innovations fail than succeed. My UC Berkeley colleague John Danner and I have investigated this phenomenon for years. We have taught classes on it, written about it, and given many talks on this topic. This work was ultimately synthesized in our Amazon bestselling book: “The Other ‘F’ Word: How Smart Leaders, Teams, and Entrepreneurs Put Failure to Work” (Wiley, 2015).

Mark Coopersmith's Experiences

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