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An Insider’s Perspective on how NIL Reform will affect Student Athletes
  • By Daniel Hennes
  •  Oct 20, 2020

It has become increasingly clear that at some point in 2021 the NCAA will pass some type of NIL reform allowing college athletes to finally make money off of their name image and likeness just like any other human being. During my time at USC I was incredibly fortunate to manage

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Companies Hosting Great Digital Events
  • By Lauren
  •  Oct 05, 2020

As we look at the coming months, it seems that we will be living in a virtual world for the foreseeable future. While March and April were a tough adjustment period for companies and organizations across the globe, we have seen many companies become more technologically enabled

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The Benefits of Digital Marketing with Google Ads
  • By Lauren
  •  Sep 20, 2020

Before the world of digital marketing and the pioneering efforts by giants such as Google and Facebook, marketing was largely blind and included a lot of guesswork. While guesses were made based on demographics, timing, and other metrics, marketers never really knew who saw a bi

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Cool Ways Talent are Engaging with Fans
  • By Lauren
  •  Sep 13, 2020

From a fanless “bubble” for the NBA Playoffs to the cancellation of countless events from movie premieres to Coachella, talent have had to find creative ways to connect with fans and engage with their audiences.  In an effort to enforce social distancing an

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The Power of Good Virtual Events
  • By Lauren
  •  Aug 23, 2020

As we have all adapted our workflows and practices to meet the current moment, virtual capabilities and remotely empowered teams have transitioned from nice-to-haves to absolute musts. With many large companies announcing that they will allow their employees to remain remote int

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The Best Charitable Organizations & Non-Profits to Contribute To Right Now
  • By Lauren
  •  Aug 07, 2020

We are truly going through an unprecedented moment in history right now. From the global crisis set on by COVID-19 to the struggle for racial justice in the US to the recent catastrophic explosion in Beirut, communities around the world are hurting in complex and tragic ways. As

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How the Entertainment Industry is Responding to the Current Crisis
  • By Lauren
  •  Jul 24, 2020

As the economy has slowed to an indefinite halt amidst the coronavirus crisis, the entertainment industry has suffered especially difficult challenges and setbacks. From industry-wide hiring freezes to impeded production calendars, the current crisis has created a virtual stands

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What Will Sports Look Like Without Fans?
  • By Lauren
  •  Jul 09, 2020

    From kids soccer to professional football, fans and spectators are an integral part of sports culture and experience. For every goal, point, and home run, there are usually cheers of encouragement and shouts of frustration from the sidelines. For athletes

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How to Navigate Social Media and Grow Your Audience in the Current Climate
  • By Lauren
  •  Jun 29, 2020

With everything going on in the world, social media is a lot to unpack right now. From millions of people using social media to support and educate themselves on the Black Lives Matter movement to sharing coronavirus updates and information, social media is more critical than ev

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How the Engage Community is Supporting the Black Lives Matter Movement- and How You Can Help
  • By Lauren
  •  Jun 11, 2020

The past few weeks have been a time for self-reflection, tough conversations, and collective mobilization against systems of oppression and institutionalized racism. In the wake of the tragic murders of Ahmaud Arbery, Breonna Taylor, and George Floyd, people across America and t

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What Will Sports Look in the Coming Months Like As Coronavirus Drags On?
  • By Noah Schwartz
  •  May 19, 2020

 As any athlete or sports fan knows all too well, there has been a dark void in arenas and on primetime TV as virtually all sports events have been cancelled or postponed until further notice. As the NBA season was suspended on March 11 and the Summer 2020 Olympics were post

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What Will the World Look Like on the Other Side of Coronavirus?
  • By Noah Schwartz
  •  May 04, 2020

What Will the World Look Like on the Other Side of Coronavirus? As the current crisis drags on through the monotonous days of quarantine, it has become harder and harder to see a clear finish line. As reopening dates have been pushed back repeatedly and events have been canc

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Feel-Good Stories to Get You Through the Week
  • By Noah Schwartz
  •  Apr 17, 2020

Feel-Good Stories to Get You Through the WeekWith all that’s going on in the world right now, we could all use some feel-good stories that take our minds off of the current situation. If you want a break from the current news cycle and seeing people post Tik-Tok dances on I

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Five Motivational Speakers to Help You Stay Positive
  • By Noah Schwartz
  •  Apr 03, 2020

Five Motivational Speakers to Help You Stay Positive!No matter what industry you work in or country you are from, the coronavirus crisis has impacted everyone in various ways. With wide financial strain and mental health challenges brought on by lockdowns and social distancing, n

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Coronavirus: its Impact on the Events Industry and How Engage Can Help
  • By Noah Schwartz
  •  Mar 19, 2020

Coronavirus: its Impact on the Events Industry and How Engage Can Help As the United States and the world brace for the effects of Coronavirus, the events industry has been hit especially hard. As the CDC has recommended organizations cancel or postpone events over 50 peopl

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