Natalie Parks

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Dr. Natalie is an expert in behavior with over 23 years of experience in the field of applied behavior analysis. She is a licensed psychologist and licensed and board-certified behavior analyst, bringing the science of behavior to some of the most widely explored topics including diversity, inclusion, culture change, leadership, and communication. Dr. Natalie doesn't just inspire audiences; she provides them with specific steps and strategies they can apply immediately to bring about change, leaving them inspired and prepared to take action. 


Professionally, Dr. Natalie is the program director of the applied behavior analysis programs at Saint Louis University. Here, she not only teaches in the behavior analysis program but was one of the first ten professors selected to teach their course in the core curriculum during her first year as a professor. This course, entitled, The Behavior of Social Justice, blends her two passions - the science of behavior and social justice. She has also developed the curricula for university degree programs, high school job training programs, onboarding training, and professional and leadership development training for organizations. Previously, Dr. Natalie worked with a variety of individuals including young children with autism, adolescents who engage in severely aggressive and destructive behaviors, and those in the juvenile justice system. 


She has also worked in a variety of settings including day treatment and inpatient facilities, individual homes, feeding clinics, schools, and for-profit and non-profit organizations. Dr. Natalie's entrepreneurial spirit is seen throughout her career, as she started conferences in Missouri, training programs in Atlanta, and organizations in California, Maryland, and Missouri. She transitioned from providing clinical services to organizational behavior management as she realized there are too many great people providing poor leadership. Her initial focus was to provide leadership coaching to those leading people-helping organizations in the hope the services provided would increase in quality. From there, she blended her passion for private work in social justice, and her love of sports and fitness, with her organizational behavior management expertise. 


She is the owner or co-owner of four behavior-based organizations, focused on using the science of behavior to increase the performance of athletes, create more inclusive and equitable cultures within organizations, advance the skills of leaders, improve systems and processes within organizations, and develop effective and inclusive communication. Dr. Natalie has also co-authored three books: Leadership in Behavior Analysis, Feedback F!@#ups and How to Solve Them, and Organizational Behavior Management Entrepreneur. Personally, Dr. Natalie brings with her the experience of being a white, cis-gender woman who attended a predominantly African-American high school and joined a historically Black sorority, while growing up in a predominantly white neighborhood and attending a predominantly white church. Living in these two very different worlds allowed Dr. Natalie to experience and observe racism, sexism, and classism from both the side of the oppressors and those who are oppressed. 


Dr. Natalie translates her experiences and training into rich stories, heartbreaking reflections, and specific actions one can take to ignite change, leaving no one behind. We are currently living in a society that is becoming more polarized and filled with hate, incredible rates of turnover and worker shortages, and little agreement regarding how to move forward. While many are looking for positive changes, we also know that diversity and inclusion initiatives most often fail and do harm, workplace conflict, burnout, and stress continue to rise, and most are engaged in finger-pointing and blaming rather than coming to an agreement. The reason for these failures is a lack of understanding of how and why behavior happens. Now, more than ever, we need experts who provide audiences with strategies that work. Create the transformation for your organization by bringing Dr. Natalie's proven and scientific-based programs to ignite the change organizations are searching for.

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  • What is your favorite quote? A failure is not always a mistake, it may simply be the best one can do under the circumstances. The real mistake is to stop trying. - B. F. Skinner
  • Are there any moments that stand out as having a significant impact on your career? There are several points in my career that had significant impact; however, there are two that uniquely positioned me where I am today. First, I was "laid off" for voicing my concern regardin
  • Outside of your profession do you have any hobbies/interests? I usually find a way to connect all of my interests to understanding how and why behavior happens. I find it fascinating to study politics, history, sports, and addictions to determine the wh
  • Who do you look up to as a mentor and why? I have many mentors, as I am always looking for what those around me do well and to learn from them. The most influential mentor for me was one of my first supervisors, Matt Stoelb. He pushed
  • Is there anything else we should know about you? It is my goal to leave the world a little better than it was when I entered. I do this by connecting with people and sharing what I know about behavior in hopes that at least one person will