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Afdhel Aziz

Fortune 500 Advisor | Forbes Contributor | Best-Selling Author

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Book Afdhel Aziz

Afdhel Aziz helps organizations increase engagement, retention and performance - using his Start with Hope™ Playbook pioneered at Fortune 500 companies like Disney, Adidas, The Gap, and Sephora.

 

He is the Chief Purpose Officer of Conspiracy of Love, a strategic consultancy that helps build cultures where people believe, belong, and perform. He founded it in 2017, leaving a two-decade corporate career after witnessing the aftermath of the Indian Ocean tsunami in his native Sri Lanka. 

 

He has inspired audiences globally at companies like Coca Cola, Walmart, and Microsoft, as well as leadership, HR and innovation conferences like the Fast Company Innovation Festival, Cannes Lions, SXSW and many more. 

 

He is the bestselling author of The Purpose Trilogy, a Forbes contributor with over 500 interviews with global business leaders, and co-founder of Good is the New Cool, a creative studio which produces content like The Solutionaries with TIME Magazine. 

Speaking Topics

Start With Hope™ — To Drive Engagement, Retention And Performance

Too many organizations are trying to solve an engagement crisis with the wrong tools — strategy, technology, incentives — while people quietly stop believing the future is worth fighting for. This keynote introduces Afdhel's Start With Hope™ Playbook, giving leaders the data and frameworks to diagnose and close the Hope Gap at every level of the organization, building cultures where people believe in the direction, belong to the mission, and perform with the full force of who they are.


Believe, Belong, Perform™ — Reconnecting People To The Purpose That Makes Their Work Irreplaceable

Built on the groundbreaking GPS to Purpose™ framework, this keynote helps every person in the room find the intersection of their Gifts, Passions, and Service — reconnecting to the purpose that makes their contribution irreplaceable and turning disengagement into committed, energized performance.


Strategy To Story™ — A Values-Driven Storytelling Playbook For Brands In A Divided World

Most brands have gone quiet on their values, afraid of backlash either way. This keynote introduces Afdhel's three-step Strategy to Story™ Playbook, developed through Good is the New Cool and proven with Disney, Gap Inc., and Sephora — a practical way to tell values-driven stories that build broad, durable trust instead of stories built to win one side of an argument.


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Virtual In-Person
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Testimonials

“Afdhel's talk received a standing ovation from a packed room of 1,200 and was among the highest-rated speeches ever at IEG.”

“It was like water in the desert to our Leadership Team. It helped our leaders come to the table.”

Downloadable Content

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