Afdhel Aziz helps organizations increase engagement, retention and performance - using his Start with Hope™ Playbook pioneered at Fortune 500 companies like Disney, Adidas, The Gap, and Sephora.
He is the Chief Purpose Officer of Conspiracy of Love, a strategic consultancy that helps build cultures where people believe, belong, and perform. He founded it in 2017, leaving a two-decade corporate career after witnessing the aftermath of the Indian Ocean tsunami in his native Sri Lanka.
He has inspired audiences globally at companies like Coca Cola, Walmart, and Microsoft, as well as leadership, HR and innovation conferences like the Fast Company Innovation Festival, Cannes Lions, SXSW and many more.
He is the bestselling author of The Purpose Trilogy, a Forbes contributor with over 500 interviews with global business leaders, and co-founder of Good is the New Cool, a creative studio which produces content like The Solutionaries with TIME Magazine.




“Afdhel's talk received a standing ovation from a packed room of 1,200 and was among the highest-rated speeches ever at IEG.”
“Afdhel's talk received a standing ovation from a packed room of 1,200 and was among the highest-rated speeches ever at IEG.”