Bri Hall is something of an entrepreneurial prodigy with a philanthropic heart. Her graphic design work has led to regular artwork commissions from artists, labels, brands and fans. Her YouTube channel, which she created in college, has amassed over 700,000 subscribers to date and has provided a platform to address a wide range of social issues ranging from abuse and wellness, to black feminism and self-love. Her 2018 TEDx Talk is also on YouTube while her growing Instagram following has led to brand partnerships ranging from Calvin Klein, Google Pixel, and Suave to Kellogg's and Vaseline; she also assisted in launching ads for Freeform's Black-ish spinoff Grown-ish through her Instagram page. Now, Hall’s first love of music is taking center stage, releasing music under the name La Hara, inspired by her formative influences of ‘80s and ‘90s R&B (Deniece Williams, Lauryn Hill, Sade). Debut single “Mindful," digs deep into her personal life to reflect on who she is and how she's been shaped by the people around her: "I reflected about who in my life I needed to be mindful of, and who affected me the most as far as my relationships with people were concerned, and I thought about my biological father. It can go hand in hand with a relationship in which someone's thinking about themselves and not your needs, or if friends don't check in on you enough because you're always okay. It's what I would say if I was sitting in an empty room with the people who made me a second priority." La Hara is the musical alter ego of Bri Hall. The 24-year-old singer/songwriter melds contemporary R&B's colorful drip with classic-sounding pop songwriting.