David Meerman Scott

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David Meerman Scott spotted the real-time marketing revolution in its infancy and wrote a dozen books about it including The New Rules of Marketing and PR, now in an 8th edition, with more than 425,000 copies sold in English and available in 29 languages from Albanian to Vietnamese. 

Now David says the pendulum has swung too far in the direction of superficial online communications. Tech-weary and bot-wary people are hungry for true human connection. Organizations have learned to win by developing what David calls a “Fanocracy” - (the subject of his Wall Street Journal bestseller) - tapping into the mindset that relationships with customers are more important than the products they sell to them. 

He is a massive live music fan, having been to 904 live shows since he was 15 years old, is passionate about the Apollo lunar program, and he loves to surf but isn't very good at it. 

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David was amazing. So many people came up to me afterwards using the word “transformative” in describing his [Fanocracy] talk.

Luke Butler, Senior Director, Entrepreneurial Engagement, Comcast NBCUniversal LIFT Labs

David, you delivered the most practical and powerful marketing presentation I’ve seen. Outstanding! Thank you!

Tony Robbins

Thank you for the most compelling keynote I’ve seen in a very long time. You were, by far, the biggest hit at our event and I overheard several people talk about the importance of fandom in our business. It was a success! I, too, walked away inspired. I am officially a fan!

Michelle Boockoff-Bajdek, CMO, Skillsoft

I have been following David for years. When I read Fanocracy, I knew he’d be the perfect speaker for our Company Kickoff. He worked closely with our team to tune his talk to our event theme. His keynote was a huge hit – inspiring, entertaining, provocative! By Day 3 of our event, I heard employees throughout the company using the language of Fanocracy and that’s a win.

Robin Saitz, CMO, Plex Systems

David knocked our partners’ socks off at the Microsoft Worldwide Partner Conference. Out of 231 sessions presented this year at WPC, David again makes it into the coveted ‘Top Ten’ in Presenter Effectiveness. The lessons and examples he gives during his presentation provide our partner channel the insights and actionable tools they need to successfully market their businesses in the ever-evolving digital marketing age. I highly recommend David as both a speaker and author

Megan Casey, Microsoft WPC Business Leadership, Sales and Marketing Track Manager, Microsoft

David was the keynote speaker at our HPE Storage Marketing All-Hands team meeting and he KNOCKED IT OUT OF THE PARK! For an established business that deals with B2B relationships, he challenged the teams thinking of how our customers interact with us in a world of social media and ubiquitous information availability. I can’t wait to see how our team rises to the challenge of the Real-Time Marketing mindset.

Patrick Osborne, Director of Product Management and Marketing, Hewlett Packard Enterprise