Emily Cole is a track and field star at Duke University, a health and nutrition influencer, a leader in the NIL landscape, and a soon-to-be author, publishing her very first book, titled The Players’ Plate, in September 2022. After setting several school records during a very successful high school career in Klein, Texas, Emily started her collegiate career at Duke University in 2019. She would go on to compete in both track and field and cross-country events, setting new personal records every time she stepped foot on the track, but her greatest impacts came away from the competition, becoming a force to be reckoned with in the NIL world and one of the leading collegiate women in that space. Through her fascination and obsession with health and nutrition, her outgoing, unique personality, and through her ability to stay organized, efficient, and in charge of her own life, Emily has been able to secure several large NIL deals. She is creating a clear blueprint for other college athletes to follow in building their brand, securing deals, and following through with those partnerships. Coming off a successful appearance at the NIL Summit in Atlanta, Emily is continuing to promote her brand, build her fan base, and show everyone how to maximize their NIL value, regardless of the sport they participate in.