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Lisa McLeod

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Book Lisa McLeod

Lisa McLeod is a global expert on purpose-driven business. She is the author of five books, including her bestseller: Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud.

 

Lisa has spent two decades helping leaders increase competitive differentiation and emotional engagement. She developed the Noble Purpose methodology after her research revealed that salespeople who sell with Noble Purpose outsell salespeople who focus on targets and quotas.

 

Lisa is a former Procter & Gamble Sales Leader who founded her own firm, McLeod & More, Inc., in 2001.  She helps leaders at organizations like to helps leaders at organizations like Roche, Dave & Busters and Berkshire Hathaway drive exponential revenue growth.  Lisa has spoken in over 50 countries and facilitated virtual programs for audiences as large as 15,000. Her LinkedIn Learning content has been utilized by over 2 million professionals. She works as an executive coach to senior leaders at firms like Hilton, LinkedIn, and a number of startups. Lisa is a regular contributor to Harvard Business Review, she consults for TV and film, and her work has been featured in Fortune, the New York Times, and the Washington Post.

 

 

Lisa’s leadership book, Leading with Noble Purpose: How to Create a Tribe of True Believers, is a breakthrough book that shows leaders how to win the hearts and minds of their teams and customers. 
 

Speaking Topics

Selling With Noble Purpose

The words selling and noble are rarely seen together. The prevailing story is that money is the primary motivator for salespeople and doing good for the world runs a distant second. That belief is wrong. This program is designed to energize a sales team, inspiring them with the noble purpose of making a difference to customers and arming them with skills to bring purpose to life with customers.

Leading With Noble Purpose

It’s not work that kills our spirit; it’s meaningless work. This program is designed to provide leaders with concrete techniques they can implement immediately to increase emotional engagement and performance, particularly during times of challenge and change.

Finding Your Purpose At Work

People often think ‘purpose’ is reserved for people whose noble calling is to be a nurse, scientist, or teacher, while the rest of us are left to slug it out for just a paycheck. Nothing could be further from the truth. This program is designed to uplift a team, arming them with practical techniques to feel a greater sense of purpose in the cadence of daily business.


Based on Lisa and co-author Elizabeth Lotardo’s popular LinkedIn Learning Course.

Lisa McLeod's Experiences

EXPERIENCE DETAILS

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Virtual In-Person

Experience Details

Virtual In-Person
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Testimonials

Lisa was the closing keynote for our virtual conference of 450+ customers and senior leaders. In our post-conference feedback, leaders across multiple industries described Lisa’s keynote as uplifting and insightful. One senior leader said, ‘I have heard many people talk on this subject (purpose), but Lisa did an outstanding job of combing both the quantitative and qualitative sides of business in a very inspiring way.’ As someone who was charged with engaging our customers and employees in a virtual setting, I was thrilled with the result. Lisa and her team delivered compelling content, excellent production, and great enthusiasm.”

“Lisa Earle McLeod needs to speak at your next event! She had the audience listening to every word. She got them participating and engaged, which is not easy on an early Monday morning General Session for 1100+ people. Lisa got them thinking, talking, and sharing! From a preparation standpoint, she is a true pleasure to work with. She goes above and beyond to add value to not only our attendees but also our exhibitors, sponsors, and other stakeholders. She knocked it out of the park! As a planner with 20 years of experience, I recommend Lisa for your next event or project.”

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