Simon Mainwaring

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Simon Mainwaring is the founder and CEO of We First, a strategic consultancy that accelerates growth and impact for purpose-driven brands.


His first book, We First, is a New York Times, Wall Street Journal, and Amazon bestseller. It was named an Amazon Top Ten Business Book, 800CEORead Top Five Marketing Book, strategy+business named it the Best Business Marketing Book of the Year, and Sustainable Brands listed We First as one of their Top Sustainability Books of the decade. It has been translated into Russian, Chinese, Taiwanese, and Korean.


Simon’s new book, Lead With We, is a Wall Street Journal bestseller, AXIOM Gold Medal Winner, McKinsey Top Workplace Culture bestseller, Forbes #2 Best Business Book of the Year, Official Nominee for The Next Big Idea, International Business Book of the Year finalist, and American Book Fest Best Books of 2022 finalist.


Simon is a sought after international speaker with engagements including the Cannes International Advertising Festival, Royal Society of Arts, SXSW, TEDxSF, NAB, Promax International, Conscious Capitalism, Necker Island with Sir Richard Branson, World 50, Ivy, CECP, Sustainable Brands, SOCAP, 3BL, Social Good Summit, National Speakers Association, 1440 Multiversity, National Press Club, The Penn Club of New York, and the United Nations Foundation. He has delivered keynotes at Google, Coca-Cola, General Motors, VF, Samsung, VSP Global, Toyota, SAP, Gucci, JP Morgan Chase, Timberland, VW Group, the NHL, and Patagonia. He has presented at the Harvard Business School Association, Wharton Daily, UCLA, USC, University of Oregon, and University of Chicago.


Simon was named a Thinkers360 Top 50 Thought Leaders & Influencers for Climate Change, a Real Leaders ‘Top 50 Keynote Speakers in the World’, a Top 5 Marketing Speaker by for 5 years in a row, and appeared on the cover of the National Speaker’s Magazine. He has been featured in BBC World News, Bloomberg Beta, Cheddar TV, CNBC, NPR, The Guardian, Authority Magazine, Leader to Leader, Advertising Age, Apple News, Fortune, Inc., Management Today Magazine, Success, Entrepreneur, AMA, Forbes, and Fast Company. He hosts the influential business podcast, Lead With We (top 1% of podcasts globally) and is a prolific columnist for the CMO Network.

Speaking Topics:

  • Lead With We: How Companies Thrive in Uncertain Times
  • How Purpose Becomes a Force Multiplier for Your Business
  • The Future of Work: How to Ignite an Irresistible Company Culture
  • The ESG Advantage: Strategy & Storytelling That Delivers Business Value
  • How to Future-proof Your Company for A Climate-Challenged World

Simon Mainwaring's Experiences

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Virtual In-Person

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“Charity: water was honored to have Simon speak at our organization’s offsite. He was a breath of fresh air for our team, inspiring them to challenge ingrained ways of thinking in order to achieve excellence. His powerful message of Lead With We and his many real-world examples of brands making a true difference in the world resonated deeply. Simon took the time to get to know our organization’s unique challenges and opportunities, and tailored his presentation accordingly. It has had a lasting impact on our team.”

Scott Harrison | Founder & CEO

“Simon Mainwaring really delivered. He was able to craft a message for our members that resonated, delivered valuable content and real thought leadership. Leaving the audience with key principles, take away content and a focus on the future challenges of the sector. Working in the hybrid world of physical and virtual Simon’s delivery was exemplary. Thank you Simon.”

Samantha Blake | Director, Industry Affairs, Australian Food and Grocery Council

“Simon is an incredible public speaker and a master at his craft. He understands the intersection between purpose, people, and profit powered by years of experience working with some of the most purpose-driven brands. His urgency for driving positive change in this world is palpable.”

Staci Eyer | Director of Sales and CS Enablement, Glassdoor

“Simon is an incredible leader and educator who has been successfully guiding organizations to realize the business imperative around brand purpose and social impact. His vast knowledge in this arena is unparalleled. I had personally been following Simon for several years and was fortunate enough and honored to have him keynote HBS Association of Boston’s 2020 Nonprofit Summit. His stellar performance led him as a return guest speaker for our programs.”

Christina Thirkell | Director of Strategic Programs and Initiatives, HBS Association of Boston

“l want to thank you so much for speaking at Honest yesterday. No surprise, you were absolutely wonderful - so inspiring, empowering, and motivating. The staff was literally buzzing afterwards with excitement. I’ve heard nothing but enthusiasm and gratitude all day from our employees for offering them an experience like this.”

Laurel Angelica Meyers | Purpose & Impact Officer of The Honest Company

“The CEO Summit was awesome and Simon was brilliant! He was such an absolute pleasure to work with and get to know. Our attendees were inspired and still buzzing.”

Lisa Jukelevics | Learning Experience Specialist of Better Design

“Simon was a fantastic part of our program! He presented valuable knowledge and catered to the credit union sector. He received great reviews from attendees from our diverse, global audience! Simon really engaged the crowd by using case studies from other financial institutions. Our attendees left with a clear message with actionable next steps.”

Kadie Erickson | World Council of Credit Unions

“l can’t express how thrilled we are about your work with our leadership team today. The buzz is still going...Community service IS about the bottom line... Support the mission, tell your story, empower the people...Just a few buzz phrases I am hearing. I appreciate your time and thoughtful presentation today and look forward to continuing this great work.”

Jeanne T. Bailey | Community Relations of Toyota

“Simon Mainwaring is an incredibly effective speaker motivating his listeners to fully engage in examining their company’s purpose and how they share their story. Regardless of company size, his message inspires all to peel back the layers and breathe renewed life into the soul of their corporate values.”

Atlanta McIlwraith | Senior Manager Community Engagement of Timberland

“Simon, you were nothing short of magical. Honestly the session was simply stunning. The students are still buzzing about it. THANK YOU again and again. I am not sure how your brain works, but the way you extemporaneously riff with profound insights and relevant ideas and expressions and resonance is art in motion. Truly.”

Tina Sharkey | Co-Founder Brandless, Entrepreneur-in-Residence, USC Iovine & Young Academy

“Simon Mainwaring did a powerful job inspiring our audience at the first Critical Conversations @Soka held since the pandemic began. Having his high level of energy, enthusiasm, and skill grace our stage on a topic that is crucial to the health of our planet and communities, inspired our students, faculty, staff and community audience members. Simon is a gifted orator, a generous human, and a gracious, top notch pro behind the scenes as well. Thank you Simon for the clear impact you are making!”

Mary Patrick Kavanaugh | Director of Special Projects, Bridges to Business, Critical Conversations, Soka University of America